Anti-Human Sex Trafficking Project


Introduction Project ONroute The Finale - July 30 Project Maple Leaf Donations/Partners Social Media Project Team #ProjectONroute Gallery July 30th Photo Gallery

For BPW Ontario members, our alliance with Courage for Freedom began at the 2018 BPW Ontario Conference when the organization was introduced to Kelly Franklin Executive Director of Farmtown Canada and Courage for Freedom. From that point, began the work of setting up the sex trafficking awareness campaign, Project ON route. Heather Ellis, BPW Ontario First Vice-President and BPW Ontario Resolutions/By-Laws Chair, was appointed a Project Chair. 


#ProjectMapleLeaf, a Canada-wide Sex Trafficking Awareness Campaign, was unveiled at the July 30, 2019 Project ONroute campaign finale.

Project ONroute

The campaign launch date was February 22, 2019 (Canada’s Human Trafficking Awareness Day) and concluded on July 30, 2019 (World Day Against Trafficking in Persons).

The awareness campaign engaged Ontarians using the 400 series highway ONroute Service Centres by providing over 2 million media awareness impressions at all 20 Centres across Ontario during the month of July 2019. In 2020 the campaign will expand across the Nation and rebranded Project Maple Leaf.

BPWO Members: ProjectONroute Photo Gallery

Campaign Finale Celebration July 30th 

BPW Ontario

July 30th Photo Gallery

Project Maple Leaf

Press Release, Courage for Freedom/Farmtown Canada, July 30, 2019:  #ProjectONroute transforms into #ProjectMapleLeaf 

Project Maple Leaf aims to bring awareness to end human trafficking in Canada. The media awareness initiative is part of Courage for Freedom's community education strategy with cooperation, support and encouragement from numerous police services, first responders, victim support groups, community and political leaders, chambers of commerce, businesses, healthcare providers, women’s groups (including BPW Ontario and BPW Canada), civic groups, community services and more.

projectmapleleaf Our hope that by raising awareness we directly help trafficked individuals by Canadians reporting potential criminal activity. We hope this potentially increased reporting will lead to arrests of traffickers. We also hope that by raising awareness,  young women and their families will become more cautious and send a message to traffickers that Canadians will not tolerate this immoral criminal behaviour.

How to Partner/Donate

We are looking for partners to assist in making this campaign a reality. This project will raise the profile of donors as an institution or person that contributes to a greater awareness of social issues affecting all individuals. In addition, the institution or person will be seen as a progressive and an advocate for vulnerable individuals.

Click here for donation information.

Return to Top

Social Media

Follow the Project Maple Leaf on social media:

@projectmapleleaf @courageforfreedom @bpwontario @canadabpw


The Project Chair & Lead

Project Chair: This email address is being protected from spambots. You need JavaScript enabled to view it., BPW Trenton & District member and BPW Ontario First Vice-President, Resolutions/By-Laws Chair

Project Lead: This email address is being protected from spambots. You need JavaScript enabled to view it., BPW London member and Executive Director, Farmtown Canada/Courage For Freedom

This email address is being protected from spambots. You need JavaScript enabled to view it.     This email address is being protected from spambots. You need JavaScript enabled to view it.

BPW Ontario Members: Login to the Members Area of this site for members only information and documents.

Return to top

Provincial & National BPW Resolutions

Equal Pay Day ON

#EqualPayDay in Ontario was
April 9, 2019

Take Action Against Gender Wage Theft!

The close to 30% gender wage gap in Ontario is one of the largest in the world! Pay discrimination is not limited to one career or demographic, it affects women of all ages, races, and education levels – regardless of their family decisions.

0% Gap by 2025

Click here to learn about how you can make the difference and spread the word.


Why I'm a BPW Member

  • BPW supports and assists women to be all they can be, improving women's lives worldwide. The friendships I have made over the years keep me in BPW. – Kingston member since 1983.

  • BPW has definitely helped me grow as a person and a business woman.  I feel much more comfortable talking to groups and I have learned numerous business skills. My life is definitely richer in many ways. – Barrie member since 2004

  • I belong to several business and networking groups but I particularly enjoy BPW as the members are diverse, approachable and supportive with a common shared interest in women’s issues. - London member since 2012.

  • BPW is a true sisterhood of women who are always there for one another when needed.  Their community involvement is exemplary as is their dedication to the plight of less fortunate women everywhere.  - Brampton member since 2002.